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Forget everything you know about traditional hair masks — an elasticizing treatment before shampoo instantly brings flyaway, tangled locks back to life. Designed to restore elasticity to dry, dehydrated hair to dramatically reduce breakage, this is no ordinary hair mask. Clinically proven to reduce breakage after just one use*, this tool quenches dry hair's thirst, restores elasticity, eliminates tangles, frizz and straw-like ends. Elasticizer Sicilian Lemon & Bergamot Scent is the solution for stronger and healthier hair. For instant shine that catches the light, leaves hair obsessively smooth and soft. Tames tangles and brings life back to dry hair.

How to use: Use as a pre-shampoo by applying to completely wet hair in sections. Use your fingertips to work it through your hair, cover with a shower cap and leave for 10-20 minutes. Rinse well and follow with Shampoo and Conditioner (rinse twice if you have thinner hair). If you prefer, apply it before bed as an overnight mask and wash it off in the morning.

Wait 72 hours after colouring/dying your hair before using the Elasticizer Sicilian Lemon & Bergamot Scent as it may affect how your colour takes.

• Clinically Proven to reduce damage by 46% after just one use*
• Reduces breakage by 46% after one use*
• Instantly adds shine
• Intensely hydrates dry hair

Get the silky, shiny and healthy hair you've always wanted. Moroccanoil Treatment is the product that pioneered oil-infused hair care and created the worldwide buzz on argan oil. The original foundation for hairstyling, Moroccanoil Treatment can be used as a conditioning, styling and finishing tool. Infused with antioxidant-rich argan oil and shine-boosting vitamins, this completely transformative hair treatment detangles, speeds up drying time and boosts shine—leaving you with nourished, manageable, and smooth hair with each use. Outshine the rest.

Just one application of Moroccanoil Treatment increases hair’s shine by up to 118%, according to an independent study.

How to use: Apply a small amount of the product (1-2 clicks on the dispenser), after rubbing it between your palms, on clean, towel-dried hair from the middle of the length to the ends. Do not rinse. Blow dry or dry naturally. Moroccanoil Treatment can be applied to hair after blow-drying to smooth loose hair or condition dry ends.

Recommended for use after each hair wash, as well as during the dyeing procedure:

• Bbefore dyeing, apply the product along the entire length of the hair without rinsing it off, or add to the dye mixture, and then apply the dye. This will provide reliable protection of the hair, the color pigment will become as long-lasting as possible, and the result will be uniform.

For extra nourishment, add a few drops of Moroccanoil Repairing Treatment to an Intense Moisturizing Mask, Light Moisturizing Mask, Moroccanoil Repairing Hair Mask or other Moroccanoil professional hair products.

Framesi Morphosis Sun Shampoo is a hydrating and protective shampoo for all hair types. With over 90% ingredients of natural origin, it gently eliminates salt, sand and chlorine. Perfect for daily cleaning, it maintains the hair's natural hydration and shine. The organic extract of hydrolyzed almond proteins combined with a mixture of UV filters protects the stem from dryness caused by the sun.

How to use: Apply to damp skin and hair, rinse thoroughly.

Framesi Morphosis Sun Conditioner is a hydrating hair conditioner. With over 97% ingredients of natural origin, it nourishes and restores after exposure to the sun.

How to use: Apply to towel-dried hair, massaging into ends and lengths. Comb your hair gently and leave for 2-3 minutes. Rinse thoroughly.

Framesi Morphosis Sun Protective Spray is a leave-in sun protective hair spray. With over 98% ingredients of natural origin, it protects during and after sun exposure. With Ideal before drying.

How to use: Spray before sun exposure and reapply throughout the day and after each shower. In the evening, after shampoo and conditioner, use as a styling agent to brush hair, hydrate and protect from the heat of the hair dryer.

Redken's Max Sculpting Gel is a high-hold crunch-free hair gel that empowers styles to stay put with long-lasting control and serious shine. Formulated with Castor Oil and Orange Zest Oil, this gel provides flake-free control with added thickness and body. This professional gel delivers a lacquered, wet-looking finish ideal for sleek, sculpted looks and will keep your style in place with lasting control and shape memory.

How to use: Apply into damp hair. Comb or brush into place. Allow to air dry. For maximum structure and control with blow-dried styles, apply to damp hair at roots and style. Use with your customized hair styling regiment.

A lightweight spray to speed up hair drying without sacrificing hair results! A multifunctional spray with a light formula that reduces drying time and makes hair soft and shiny, providing heat protection up to 230°. Quick Blowout is suitable for all hair types, does not weigh down fine hair and is an ideal base for all Redken styling products. The two-phase formula, composed of oil and water phases, is designed to accelerate drying, provide thermal protection and offer a conditioning effect to the hair. PROFESSIONAL FORMULA

How to use: Shake well before use. Spray on damp hair and let dry naturally or use a blow dryer.